Dynamic and featuring the metallic shine of iron, NEW CHROME evokes the power bestowed upon mankind through the mastery of this metal. The Iron Age—superior to bronze in both hardness and abundance—began in Europe with the Celts around 1200 B.C., and it revolutionized the way humans learned to dominate elements, contributing significantly to the progress of humanity.
NEW CHROME evokes iron, celebrating it in a happy fusion of tradition and modernity, offering great versatility in use.
NEW CHROME is a ceramic collection for flooring and wall coverings made of porcelain stoneware. It is a rectified, glazed product composed of metallic particles that recreate natural steel.
